Bluetree features

Bluetree is the only software designed to provide Conservative MPs, MSPs, MSs, AMs, mayors, PCCs, candidates, peers, associations, federations, MCAs, groups and affiliates with the features they need to campaign effectively online throughout the election cycle.

With a Bluetree website you can reach out to voters better than ever before, engage them and collect their emails and other data, categorised by the issues they care about. Around 8 million people visit Bluetree websites every year.

We have designed Bluetree to be easier to use than any other content management system. And we have spent more than a decade working alongside the Party to provide tools that you simply cannot get elsewhere.

Features include:-

✅ Easy-to-update news, events, campaigns and people

✅ Tagging of content across the site (e.g. news to campaigns and people), allowing constituents to find information by subject, which is far more flexible and powerful than a simple search function or a predefined list of issues.

✅ Campaign Responses, to help you respond fully and efficiently to mailings from 38 degrees, and others

✅ Advanced data capture and micro-targeting tools

✅ Interactive boundary and activity maps, including new boundaries

✅ Powerful surveys, petitions and forms

✅ Integration with Facebook, Twitter, YouTube, Instagram, Flickr and others

✅ Integration with Party tools, including VoteSource and Centralised Membership

✅ Integration with MailChimp and Brevo

✅ Integration with PolicyMogul

✅ Exceptional search engine optimisation

✅ Google Analytics, HotJar and internal metrics

✅ Online membership, donations and event ticket payments

✅ Full compliance

Bluetree is customisable and you can choose between a selection of themes. Many people choose to stay with the default theme, but that doesn't mean that you need to. Read more here: Flexibility

Hosting, emails and SSL security are all included. You can read about security and accessibility here: Security and Accessibility

We are constantly developing and improving Bluetree, and dedicated training and support are provided.

And we are completely transparent about costs. Bluetree is well below market rate and there are no setup fees or hidden charges at all.

If you are interested in talking to us about Bluetree, please contact us via the enquiry form.